Firdely Dja
Senior Product Manager
Product Management
Growth Hacking
Mobile Strategy
Driving License
France
Employed
Just looking around
8+ years experienced & data driven professional.
Highly proficient in all aspects of product management, encompassing the entire product lifecycle from initial discovery to successful delivery. Additionally, skilled in crafting comprehensive strategies and visionary concepts that align seamlessly with market demands to ensure the optimal product-market fit.
I am confident that my proven organizational, problem-solving, and teamwork abilities, coupled with interpersonal skills, will be invaluable assets to your company. I am eager to contribute these skills and my experience to enhance your company's strategy.
So feel free to contact me.
Highly proficient in all aspects of product management, encompassing the entire product lifecycle from initial discovery to successful delivery. Additionally, skilled in crafting comprehensive strategies and visionary concepts that align seamlessly with market demands to ensure the optimal product-market fit.
I am confident that my proven organizational, problem-solving, and teamwork abilities, coupled with interpersonal skills, will be invaluable assets to your company. I am eager to contribute these skills and my experience to enhance your company's strategy.
So feel free to contact me.
Experiences
Senior Product Manager
Meetic
Since April 2020
Head of Mobile App & Growth
Prisma Media
February 2017
to April 2020
- Define product strategy in close collaboration with other PMs, PO, market leads, Sales and internal stakeholders
- Develop and optimize strategic acquisition, activation and retention plans through Organic (ASO, CRM, push notifications...) and Paid (Google Ads, Snapchat, Search Ads...) to drive growth and maximize immediate and long-term ROI
- Monitor, analyze, and report on KPIs to ensure marketing and product initiatives are driving profitable
- Lead and oversee a team of three Product Managers responsible for product cycle development and growth strategies
Education
Certified Product Manager
THIGA Academy
2019
Core knowledge and skills that apply to any product at any time during any phase of the Product Lifecycle.
Design Thinking, Lean, AARRR
Design Thinking, Lean, AARRR
Master Degree Level: Professional Program in Digital Business, option Digital Project Manager
Master Degree Level: Professional Program in Digital Business, option Digital Project Manager
2016
Train operational managers in Digital Business. Develop the necessary skills to define a strategy, manage and pilot Web and Mobile projects.
Digital Media and Web development
Project Management: Functional specifications, wireframes, storyboard, planning...
Visual Media, Branding and Creativity: Photoshop, Illustrator, InDesign
Digital Media and Web development
Project Management: Functional specifications, wireframes, storyboard, planning...
Visual Media, Branding and Creativity: Photoshop, Illustrator, InDesign
Interests
Sports
- Volley ball
- Yoga
- Fitness
Discovery
User research
Ability to collaborate with multidisciplinary project teams to ensure successful project integration
Good communication skills
Design Thinking
Lean
IT language
SEO/SEM
Web Analytics
ASO
Attribution Tools
Push notification Tools
HTML/CSS
Javascript
XML/Ajax
PHP/MySQL
Javascript
XML/Ajax
PHP/MySQL
Google Adwords
Facebook Ads
Snapchat Ads
Google Search Console
Google Trend
Facebook Ads
Snapchat Ads
Google Search Console
Google Trend
Google Analytics 360
At Internet
At Internet
App Annie
Apptweak
AppRadar
Apptweak
AppRadar
Tune/Branch
Appsflyer
Adjust
Appsflyer
Adjust
Batch
Airship
Airship
Microsoft Office
CMS
Design
Balsamiq
Wordpress
Adobe Photoshop
Adobe InDesign
Adobe Illustrator
Sketch
Adobe InDesign
Adobe Illustrator
Sketch
English ( Cambridge certificate)
Spanish (notions)
German (notions)