Highly proficient in all aspects of product management, encompassing the entire product lifecycle from initial discovery to successful delivery. Additionally, skilled in crafting comprehensive strategies and visionary concepts that align seamlessly with market demands to ensure the optimal product-market fit.
I am confident that my proven organizational, problem-solving, and teamwork abilities, coupled with interpersonal skills, will be invaluable assets to your company. I am eager to contribute these skills and my experience to enhance your company's strategy.
Define product strategy in close collaboration with other PMs, PO, market leads, Sales and internal stakeholders
Develop and optimize strategic acquisition, activation and retention plans through Organic (ASO, CRM, push notifications...) and Paid (Google Ads, Snapchat, Search Ads...) to drive growth and maximize immediate and long-term ROI
Monitor, analyze, and report on KPIs to ensure marketing and product initiatives are driving profitable
Lead and oversee a team of three Product Managers responsible for product cycle development and growth strategies
Mobile Product Manager
20 Minutes
March 2015
to January 2017
Paris
France
Managed mobile app delivery on the leading OS ( iOS, Android, Windows) through all its phases, including Solution Design, Planning, Build, Monetization and Test, Deployment and transition to Maintenance
Successfully managed a complete redesign and launch of apps on Windows 10, Android and iOS platform
Worked with high functioning technical teams including mobile solution architects, designers, creative team and developers to deliver mobile app
Planned and scheduled project activities, tasks, milestones and deliverables
Drived new user acquisition through multiple ad partners while owning optimization decisions based on LTV and ROI evaluation
Continued to improve our analytic tools and ASO for managing, analyzing, and optimizing user acquisition
Worked with marketing, sales and internal teams to promote the brand
Status reporting (regular audience/performance data gathering) to managers and stakeholders on the progress of mobile projects, key issues and risks
Identified and defined users' problems, as well as managing throughout entire solution process
Marketing and Communication Manager
212 showroom NYC
January 2014
to June 2014
Full-time
New York
United States - New York
Handled the monthly mailings, phoning and media that went out to clients
Participate in and initiate online conversations with our community
Research, plan and execute new opportunities and activities to create and nurture online relationships within the community
Performed daily tasks as showroom Assistant
Photograph and categorize samples for e-mail outreach
Assist in research of new and target accounts
Assist in coordination of any events or projects
Junior Product Marketing Manager
France Télévisions Publicité
January 2012
to October 2013
Full-time
Boulogne billancourt
France
Strategic media planning across both traditional and digital platforms
Producing and Analyzing TV, Internet and digital platforms audience forecasts to help with business planning
Helping define the clients journey by dealing with multiple briefs which play a big role in the plans developed by the commercial department for the clients
Responsible for regular ratings/performance data gathering
Keeping abreast of insight and research developments and new sources of information affecting Media Industry
Use of media measurement tools and analytics - TV data and online data
Sales Assistant
Claire's Accessories
July 2011
to October 2011
Full-time
Paris
France
Sales assistant cashier
Supporting the Manager with the achievement of the retail targets
Driving sales and delivering a high level of customer’s service
Ensuring high levels of team performance and business results
Receiving and sorting deliveries, making sure that there's always plenty of stock available on the sales floor and that it all looks fantastic
Assistant Manager
Gabriel's Vine Ltd
April 2010
to August 2010
Full-time
London
United Kingdom
Sales assistant cashier
Stock control/ ordering
Execute sales and merchandising plans that support brand building and financial objectives
Ensure exceptional hospitality to all customers
Ensuring high levels of team performance and business results
